Making IT Look Easy
Provokateur has given expert Cloud migration consultants ‘Cloudreach’ a bit of a brand overhaul. The delightful boys at Cloudreach did such a spiffing job of moving all our systems over to Google Apps that we thought we’d scratch their backs er, back.
We sat down and considered how best to streamline their previous site both practically and aesthetically – ‘goodbye’ cold weighty headlines, ‘goodbye’ stock library cheese. ‘Hello’ snappy one-liners, ‘hello’ bespoke graphic punnery.
Whilst the website began it’s transformation in the capable hands of others, the small matter of a fast approaching industry conference began to make it’s presence very much felt and our marketing heads were swiftly engaged.
Our personal experience with the chaps at Cloudreach had been a such a pain-free, edifying journey that turning what so easily could’ve become just another A6 flyer into a pseudo-pharmacological marketing masterstroke seemed, somehow, obvious. Copy written, design signed-off, artwork delivered in approximately 16 hours start to finish. With a supporting leaflet and freebie Tic-Tacs inserted the finished pill-boxes were a massive hit and the new-look website received a very healthy kick-start.
