16 Nov 09

Brand re-vamp for CarPlus

Brand re-vamp for CarPlus

Provokateur had already worked with CarPlus to create the branding and communications for CarClubs, as seen on billboards and buses across London. CarPlus liked it so much that they asked Provokateur to review the CarPlus brand itself and align it more closely with the Car Clubs campaign.

Carplus is the national charity set up to promote the benefits of responsible, sustainable car use and have been one of the driving forces behind the camapign to promote car clubs in the UK.

Given Provokateur’s work on the CarClubs campaign, CarPlus asked Provokateur to help with their own brand and to bring this to life in the communications. We were happy to help.

You can see the results at www.carplus.org.uk.

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